The Framer's Workshop – 2439 Channing Way, Berkeley, CA (510)  849–4444
 
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Both these articles ran cuncurently in the July, 2007, The East Bay Berkeley Monthly

Cover | Yoshiko Yamamoto

The Berkeley Rose Garden, poster for The Framer’s Workshop in Berkeley (middle row) and her circle letterpress-printed prints (top and bottom rows). Yamamoto operates her letterpress/design studio, The Arts & Crafts Press, in a small coastal town in Washington. For the 30th anniversary of The Framer’s Workshop, Yamamoto produced this limited-edition block print, using 21 separate blocks to achieve the subtle nuances of colors. All of Yamamoto’s current prints, including the Rose Garden poster, are available and featured at The Framer’s Workshop, 2439 Channing Way, Berkeley, (510) 849-4444; www.framersworkshop.com. For more information about The Arts & Crafts Press, please visit www.artsandcraftspress.com.

Shop Talk | By Kate Madden Yee

Visualize it

Thirty years ago, Kirstie Bennett rented an empty space under the Sather Gate garage in Berkeley and opened a do-it-yourself and custom frame shop. With her first employee, Jeff Goldberg—who became her husband—she’s built The Framer’s Workshop that not only offers framing services, but also archival framing, digital restoration, fine art prints and artisan frames. What more could you want?

Bennett and Goldberg know: the ability to see what artwork will look like before it’s actually framed and the chance to go wild with your mat. And so they’ve added two new tools—free of charge: the Wizard computerized mat cutter that lets you cut your mat into any shape you can dream up and digital visualization that enables a designer to take a picture of your art, as well as your framing choice, and then display a digital image of a finished, framed piece for your perusal. The digital visualization tool takes the guesswork out of framing, says Bennett. “We can show you what your finished project will look like before you leave the counter,” she says.

The Framer’s Workshop, 2439 Channing Way, Berkeley,
(510) 849-4444; www.framersworkshop.com.